Live Simply.
Wear Your Story.
Every piece is a blank canvas.
Yours to make your own.
Every piece in your wardrobe has a story. We make ours so you can write yours.
Jake The Quiet Traveller
Meet Jake the quiet traveller No logos, no filters. Just a hoodie that’s been to three ferry ports, two countries, two seaside cafés, and one windy cliff, I’ll never forget. Some trips aren’t about destinations — they’re about pauses. Waiting at ferry ports, watching the water shift, and letting the silence do the talking. This hoodie has been there with me, not shouting for attention, just keeping me warm as I’ve crossed from one shore to another. It’s seen three ferry ports so far, with more to come. Sometimes the quietest journeys are the ones that stay with you longest. This piece is a reminder that comfort and simplicity can carry you further than you think.
Laura The Creative Soul Reborn
I’m Laura, a painter from Brighton, where the sea air always seems to carry a little salt and a little calm. Six months ago, I traded my dining table for a studio table. Since then my mornings smell of turpentine and coffee, and my jeans wear paint splatters like old tattoos. The first time I wore my Viebasics tee, it felt less like getting dressed and more like settling in, easy, honest and quietly mine. It quickly became my studio companion. It’s there in the background of every half-finished canvas, every cup of tea gone cold, every night I’ve stayed up chasing light across a canvas. It’s more than a tee now — it’s stitched into memories of doubt and breakthrough, of silence and discovery. When I wear it, I feel like myself: unbranded, unhurried, untangled from noise. That’s why it’s special.
@Aimee The Everyday Wisdom-Keeper
Hi I’m Amy, a mother of two, a full-time professional, and someone who believes in showing up where it counts. Most evenings, that means juggling homework, late-night classes, and a shift at the local soup kitchen. This hoodie has been with me through it all — school drop-offs, tired commutes, and quiet moments ladling soup to strangers who’ve become friends. It’s soft, simple, and unpretentious, just like the life I try to live. I don’t need a logo to say who I am. What matters is being present, keeping steady, and giving a little where I can. This piece reminds me I can do it all, and still feel like myself.
Samantha From Retail to the Gym
My names Samantha though most people at work just call me Sammy. I spend my days in a busy retail environment, helping customers, solving problems, and keeping things moving. It’s fast-paced, unpredictable, and sometimes exhausting. After work I visit the gym, where I'm either doing weights or taking a yoga class. I wear my hoodie to and from the gym all the time. It's soft, warm, and really cosy. You could say this hoodie helps me to reset after my busy, hectic day. What matters to me is taking care of myself, feeling good, grounded and comfortable in my clothes. @viebasics, this hoodie ticks all those boxes
Tell Us Your Story
Every piece of clothing carries a journey, memories, milestones, and moments that make it uniquely yours. We’d love to hear yours. Share your story below and join the Viebasics movement.